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Enterprise · Warranty and customer care · Post-possession response and referral capture
Route 02 · Enterprise · Warranty and customer care · Model 27 of 41

Post-possession response and referral capture model

Every slow first response after possession traced to the escalated repair cost, the lost referral and the review it produces, against the service standard already promised at closing. Fix the response before the review is written.
$1.2M
Reference-scale value
6
Data sets in the model
7 wks
Build and deploy
Derived
Evidence grade
01

A standard promised at closing is a guess about this ticket

Every closing package already promises a first-response standard — a number stated once, in a welcome packet, and never checked against what a coordinator actually delivers. Nobody joins the ticket timestamp log to the CRM's referral tags until a quarterly review, so a slow response shows up as a soft dip in referrals months later, not a ticket that could have been escalated the same week.

Every slow-response home compared against the standard already promised. The gap is traced to a driver — an escalated repair, a lost referral, a negative review — so a coordinator can escalate this week, not explain a referral dip at the next leadership review.

$594,500 · addressable
Escalated repair cost

A minor issue that becomes a bigger repair after a delayed first response. The largest single driver.

$254,200 · addressable
Lost referral value

Homeowners with a slow-response experience who generate no referral in the following 12 months.

$159,900 · addressable
Review-driven lead attrition cost

Lead volume lost to a negative review traceable to a slow-response ticket.

$217,300 · not addressable here
Repeat-visit cost, incomplete first fix

Priced separately in the warranty recurrence model. Not double-claimed here.

02

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